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Search Engine Optimisation and Marketing , Adwords Tips and Information Advertising Online
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11 Feb 09 Internet marketing - Facebook ads

Internet marketing - Facebook ads   . One thing that is often overlooked when doing Internet marketing .

Take a look at these facebook ads

Get rich schemes . You really have to be careful where you advertise . Would you like your Internet Advertising along side this type of advertising . It may cheapen your brand or product offering to be along side of these types of ads.

I am a little shocked that facebook lets these guys advertise . Are advertising revenues drying up that much for Facebook that they have to allow get rich schemes to advertise .

Facebook Advertising

Until facebook cleans up their advertising standards I would look else where .

Internet Marketing and Search Engine Marketing and Search Engine Optimisation , adwords whatever method of communicating you use . Care should be taken to ensure your brand is not cheapen

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01 Feb 09 Search Engine Optimisation , Search Engine marketing , SEO

Search Engine Optimisation , Search Engine marketing , SEO

People have often asked me how should I pick an SEO firm .

There are a few tips on picking the right SEO or Search Engine Marketing firm for your company.

1. Ask them what is the most important thing in completing Search Engine Optimisation for a website. I think the answer should be ROI not just rankings . If your not getting a return then what is the point.

2. They push either Search Engine Optimisation or just awords  and say stay away from other forms of Search engine marketing . My thoughts are different products and services require diffrent search engine marketing strategies or mixes.

3.  They don’t rank naturally for at least one of the following terms in top 5 pages of Google.com.au Search Engine Marketing , Search Engine Optimisation , SEO , Adwords , Internet Marketing …  If they cannot rank their own site on these difficult terms then when it gets hard in your industry what chance do you have.

4. They ask for a setup fee with no guarantee they will improve your ranking. We don’t charge setup fees.

5. They lock you into a contract

6. They don’t provide you with meaningful feedback on keywords your trying to rank for . In terms of rough Google Estimates on search volumes.

7.  They cannot supply references ( see point 3)

8. They use methods not approved by Google to rank your site.  Please see webmaster guidelines

9. Cheap does not mean it will actually work

10. most of all they have to understand your company and the way it operates and your expectations

Hope that helps in your search for a search engine marketing , Search Engine Optimisation Firm

Cheers

Daryl

We also offer a 30 day trial on all search engine marketing , adwords management and search engine optimisation

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10 Sep 08 Google double standard

Check out

1 of googles rules are not to create many websites and republish content on them

look at all about adwords …..  I know they are suffering slow down in advertising $$$ but should this content really be on adwords site…

I say we ask Google to ban this site from the index … They are using adwords to promote this site….

http://www.trysearchmarketing.com.au/

DNS not even hosted by Google….  Matt Cutts .?

Domain Name trysearchmarketing.com.au
Registrar ID TPP Internet
Registrar Name TPP Internet
Status ok
Registrant Google Australia Pty Ltd
Registrant ID ABN 33102417032
Eligibility Type Company
Registrant Contact ID TPP461055-R
Registrant Contact Name Borana Toska
Registrant Contact Email btoska@google.com
Tech Contact ID TPP461056-C
Tech Contact Name Borana Toska
Tech Contact Email btoska@google.com
Name Server ns1.ozhosting.com
Name Server ns2.ozhosting.com

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06 Aug 08 Search Engine Optimisation and links

Search Engine Optimisation and links

As everyone knows gettig links is a big part of the seo or Search Engine Optimisation Process.

my questions is . Is it better to a link from a PR1 site with no other links or PR3 site with 30 links

I would suggest the PR1 with 1 link is worth much more then the PR3 site with 30 links

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05 Aug 08 Advertising Gold Mine - Internet Marketing

Advertising Gold Mine - Internet Marketing

Google has recently released Street view for Australia see maps.google.com.au . I can see Google selling ads on building and streets as you walk around in street view in the future. My tip is this is will be the next big thing in SEM space

My 1 big question over this all street view Google thing is how often will it be updated.

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01 Aug 08 Internet Marketing - Traffic is not important

Internet Marketing - Traffic is not important

Most people would say I am crazy .

Actually traffic is not important it is the quality not the quantity that is important …

Your conversion rate on whatever the goal of your site is…

There are alot of SEO firms out there that will quote … See what we did for this client in terms of traffic.

We would prefer to speak in terms of ROI -

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31 Jul 08 Google - SEO Guidelines

Customers looking for SEO firm should read this

http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291

Basically Googles take on Search Engine Optimisation Firms

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31 Jul 08 Search Engine Optimisation - Why I don’t rank

Search Engine Optimisation - Why I don’t rank

We often speak to companies and they say why don’t I rank for  a certain term.

We look at their website and often the words that they want to rank for don’t even appear on their website.

Google and other search engines cannot work out you meant to say “%^&” .

Tip - Put your keywords in your Title Text on your webpage .

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31 Jul 08 Yahoo Cloaking ? You decide ? matt cutts where are you ?

I don’t often point out competitors problems

But if your an SEO you be the judge of this ( matt cutts where are you ?)

We are trying to rank for Search marketing because we believe it is a great term .

I was researching within Google.com.au search term Search marketing position 2

Advertising Your Business with Yahoo! Search Marketing

Put your business in front of potential customers at the precise moment they’re searching for what you sell.
searchmarketing.yahoo.com/ - 14k - Cached - Similar pages - Note this
Thought to myself I will check this out and guess what when I click on the page it re-directs automatically
http://sem.smallbusiness.yahoo.com/searchenginemarketing/index.php?&abr=2022403519
I have read Google webmaster tools guidelines like everyone else and this looks like cloaking to me. It is a landing page that does not exist with a subdomain that is re-directed to internal page hmm cloaking you be the judge
Be interested to see if Yahoo or Google respond to this
If this cloaking will Google ban Yahoo like everyone else or penalise their site ?
Will be interested to see if anyone else picks this up !!!!
Check out www.maxsearch.com.au for 30 day risk free SEO/SEM trial

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30 Jul 08 Search Engine Marketing

Welcome to our first post for Maxsearch.com.au Blog.

Here we will be sharing hints tips thought on Internet Marketing and Search Engine Optimisation Industry.

Cheers

Daryl

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