Internet Marketing - Traffic is not important
Most people would say I am crazy .
Actually traffic is not important it is the quality not the quantity that is important …
Your conversion rate on whatever the goal of your site is…
There are alot of SEO firms out there that will quote … See what we did for this client in terms of traffic.
We would prefer to speak in terms of ROI -
Tags: Google, Internet Marketing, ROI, Search Engine Optimisation, SEM, SEO
Search Engine Optimisation - Why I don’t rank
We often speak to companies and they say why don’t I rank forĀ a certain term.
We look at their website and often the words that they want to rank for don’t even appear on their website.
Google and other search engines cannot work out you meant to say “%^&” .
Tip - Put your keywords in your Title Text on your webpage .
Tags: Search engine marketing, Search Engine Optimisation, SEM, SEO